You can tag products in your Instagram posts and stories. Customers who find your tagged products on Instagram can tap a link to view and buy a product in your online store.
Products need to be available in your Facebook catalog and Shopify online store to be tagged in an Instagram post or story.
Tagging products on Instagram
When you see that you're approved in your Instagram business profile and you have added your Facebook product catalog, you can tag your products in Instagram posts and stories.
To learn more about tagging products, see How do I tag Instagram products in posts on Instagram?.
Tagging products in Instagram stories
You can tag your products in Instagram stories using shopping stickers. You can only tag products on image story posts, not videos. To learn more about Instagram stories, see Stories in the Instagram Help Center.
Moving or deleting tags on Instagram
You can move or delete product tags on Instagram. To learn more about moving or deleting product tags, see How do I move or delete products I've tagged on Instagram? in the Instagram help center.
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