Cecie Goodwin

Street Agency

We know that winning new clients can be one of the biggest barriers to growth. Why do most businesses struggle with this? Well in any B2B market only 5% of your potential audience actually need your products or services at the time you want to sell to them. Therefore, most businesses who are taking a sales first approach are missing sales opportunities, by trying to sell to prospects when they don't actually need them. That's why we take a more modern, marketing focussed approach to solving the sales problem many B2B businesses face. Enabling businesses to supercharge their ability to grow by building scalable, marketing-led sales programmes that build engagement that helps solve the sales problem now, and forever. Lead generation, is not the same as it once was and for agencies to cut through the noise they need to not only articulate the value they provide to their prospects but be genuinely helpful. We help agencies define their unique place and messaging to the market, build the marketing plan and tactics around this and then deliver this for them. From creating the assets needed (blog articles, webinars, white-papers) to leading the outreach of the campaigns via sophisticated marketing automation systems, we help agencies win more new business, faster. We aren't just another New Business Agency, we are The Agency for Agencies.