Derek Tang

BrandLoyalty

BrandLoyalty provides winning loyalty campaigns by connecting high-frequency retailers, our partners, and shoppers. Through loyalty campaigns that last 8-20 weeks, we change shoppers' behavior in high-frequency retail - both on a transactional and emotional level. We fully support the retailer's journey, from strategy to solution and execution. After defining the retailer's objectives and campaign KPIs, we design the ideal solution including mechanic, reward, and campaign. Simply put, we boost loyalty with campaigns that make people happy and business better.