Joming He

Naturedao

Naturedao is an investment management firm based in Shanghai. Since 2008, the firm has been assisting institutional and individual investors to reduce risk and increase returns. Naturedao's investment strategy traces its roots to behavioral finance and holistically integrates elements of systematic, non-systematic and behavioral risk to tackle the Chinese stock market. Our mission is to help investors overcome the effects of fear, greed, and the urge to gamble on the path to reducing risk and increasing returns. Our name and our values both come from the philosophy of Lao Tzu: Man follows earth, earth follows the universe, the universe follows the Dao, the Dao follows nature.